The latest volume in the advances in international marketing series is a fresh addition to the international marketing literature expanding the current knowledge in several significant ways. The effects of entrepreneurial marketing strategies on the long term competitive sustenance of born global firms examples from the indian knowledge intensive services industry. 2015 entrepreneurship in international marketing and aim volume 25 in shaoming zou hui xu linda hui shi ed entrepreneurship in international marketing advances in international marketing volume 25 emerald group publishing limited ppxiii xviii. Both international marketing and entrepreneurship research nine research types emerge at the intersection of international marketing and entrepreneurship research and the study examines the theoretical and empirical trends of each type. Entrepreneurship in international marketing the effects of dynamic capabilities on value based pricing and export performance katharina maria hofer lisa maria niehoff gerhard a wuehrer article information to cite this document katharina maria hofer lisa maria niehoff gerhard a
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