Infonomics book is written in a comprehensive and not concise way of introducing data and information to ceos and cfos and all other leaders or managers in all industries this book provides more value in your company by harnessing your own covered data or other companies 3rd party partners etc information. Infonomics is an excellent field guide to knowing what actions can be taken to better measure manage and monetize your companys data assets now and in the future dr jim short lead scientist and co founder of the center for large scale data systems clds at the san diego supercomputer center. You can listen to the full audiobook infonomics how to monetize manage and measure information as an asset for competitive advantage for free at audibayc. Author douglas laney has spent years researching and developing infonomics and advising organizations on the infinite opportunities to monetize manage and measure information this book delivers a set of new ideas frameworks evidence and even approaches adapted from other disciplines on how to administer wield and understand the value of
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